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Tag: strategy

The Community Garden of SaaS

SaaS
July 14, 2016 The Perfect Analogy From time to time, we come up with analogies on the fly that make so much sense, we have to share them. This is a great example. Not long ago, I was trying to explain how SaaS works in relation to developing software and product management.  While we've talked about our process in the past, it has been on the "how," not the "why." To explain that part, we found a perfect analogy in the Community Garden. The Plot Let's start with the land. To get our garden going, we need a place to put it.  So we imagine a city block that has been razed and plowed. This is our garden, and we have opened up access to our clients, who wish to grow their own beets. We let the spinach people in too, of course.…